Surf Excel’s one-minute ad titled ‘Rang Laaye Sang’ (colours bring us together) features two kids a little Hindu girl and a Muslim boy, along with many other kids enjoying Holi. Traditionally Holi has been an obvious opportunity for detergent companies to advertise their cleaning powers. But a latest Surf Excel ad has been portrayed in different colours despite its seemingly positive take on communal harmony. The online backlash from some sections has been so severe that #BoycottSurfExcel has been trending for a few days now. Surf Excel’s one-minute ad titled ‘Rang Laaye Sang’ (colours bring us together) features two […]

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